It's No Ordinary Trader Vic's That's Coming to Las Vegas

Trader Vic's restaurants can be found in over 30 cities around the world; however, the Trader Vic's in Las Vegas will be unlike any other. The Las Vegas location will include three separate dining and entertainment venues featuring a ground-level restaurant and a Strip-side patio that opens onto Las Vegas Boulevard and a second-level Tiki Club-ultra lounge, both will provide customers with panoramic views of the Bellagio Fountains, the Eiffel Tower and City Center. The Las Vegas Trader Vic's will have the similar tropical island motif. In addition, it will have towering wooden tikis, two DJ booths, a 20-foot outdoor bar and balcony surrounded by palms and the upstairs Tiki Club-ultra lounge. The restaurant is scheduled to open in early October 2007 at the Planet Hollywood Hotel and Casino.

The Las Vegas Trader Vic's is the vision of Doc Wiener. Beginning in 2001, Mr. Wiener was instrumental in the founding of Pure Management Group which has since become one of the nation's top night club developers. Pure's first venture was Coyote Ugly at New York-New York Casino Hotel in Las Vegas. To this day, Coyote Ugly continues to draw steady crowds and grosses more revenue per square foot than any other bar or nightclub in the nation.

Following the success of Coyote Ugly, Mr. Wiener helped finance and co-develop the Pure group's next two night club concepts, Pure at Caesars Palace (2004) and Tangerine at Treasure Island (2005). Since their debut, both have become preeminent night spots in Las Vegas.

Mr. Wiener has shifted his development focus with the founding of DW Enterprises (2007) which is the company behind Trader Vic's in Las Vegas. His vision is to take Las Vegas nightlife into a new era with new restaurant and nightclub concepts. Under DW Enterprises, Mr. Wiener is also developing a Rooftop Nightclub at the Cosmo Beach Club and two restaurants at the new Cosmopolitan Resort & Casino. Doc Wiener is the son of the late Louis Wiener, an attorney in Las Vegas from 1941 to 1996, who was an influential figure in shaping Southern Nevada.

John Laub is the President of the CEO-CFO Group

1. "Legendary Trader Vic's Redefined for Las Vegas." Company Press Release. PRNewswire. September 5, 2007.

2. "Doc Wiener, CEO/Managing Partner, DW Enterprises." http://www.tradervicslv.com/.
August 16, 2007.

3. http://www.tradervics.com/